Allen Media Makes Cuts at Wisconsin Stations
Keith Edwards who has worked at Eu Clair, Wisconsin ABC affiliate WQOW since 1981 is one of many staffers who have reportedly "vanished from the station this week," according to Volumeone.org. The...
View ArticleHow Citi CMO Alex Craddock Balances AI’s Power With Human Creativity
Citibank's chief marketing and content officer Alex Craddock believes that despite the power of AI, the magic of great creative still comes from humans. Craddock joined Citi in May from BlackRock after...
View ArticleTools of the Trade: Alysha Light of Flight PR
Tools of the Trade is a feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleAdriana Mendez Named AM Anchor at WTMJ in Milwaukee
Adriana Mendez will join Milwaukee, Wisconsin NBC station WTMJ as the station's new morning anchor. Mendez will co-anchor alongside Tom Durian. She replaces Symone Woolridge, who announced her...
View ArticleWeek of Nov. 25 Cable News Ratings: Audiences Have Little Appetite for News...
This is TVNewser's basic cable network ranker and cable news report for the week of Nov. 25, 2024. The long Thanksgiving holiday resulted in all three networks experiencing week-to-week declines in...
View ArticleMercedes F1 Bids an Emotional Farewell to Lewis Hamilton as Iconic...
It's the end of an era for both Mercedes and Formula 1 star Lewis Hamilton as one of the most iconic partnerships in racing reaches the finish line. Ahead of Hamilton's final race for Mercedes in the...
View ArticleVox Media Announces Layoffs, Reorganizes Its Lifestyle Properties
The digital media company Vox Media is implementing layoffs and a substantial restructuring of its lifestyle properties, according to an internal memo obtained by ADWEEK. The changes will primarily...
View ArticleSpotify is the Latest Brand Facing AI Backlash Over Wrapped Campaign
Spotify is the latest brand to face criticism for using generative AI in its highly anticipated end-of-year campaign, Wrapped, released yesterday (Dec. 4). Disgruntled users took to TikTok, X, and...
View ArticleCondé Nast Culls Its C-Suite in Fresh Round of Layoffs
The digital media company Conde Nast laid off a number of its top executives, along with key events, social media, and editorial staff, in a targeted round of cuts Thursday evening, according to...
View ArticleDave Griek to Anchor for News Channel Nebraska
Dave Griek will join News Channel Nebraska as evening anchor next week. "I am honored to continue my career as evening anchor with News Channel Nebraska," Griek said. "This state is full of wonderful...
View ArticleOpenAI Gears Up for a Blockbuster 2025: Big Moves, Big Risks, and Potentially...
With a valuation of $157 billion and a string of strategic moves, OpenAI is setting the stage for what could be a transformative 2025. The company is pushing to dominate the AI landscape by recruiting...
View ArticleUnlikability Could Be Your Brand’s Secret Weapon
Cue the scene: me, 14 years old, sitting in the bleachers at my middle school dance. Not one girl wanted to dance with me. I couldn't figure it out. I had what I thought were top-tier dance moves. But...
View ArticleHome Depot’s Secret to Finding Its Boy-Next-Door Models: Hire the Boy Next Door
Of all the creative assets in a brand marketer's toolkit, few are as humble (or essential) as the lifestyle photo--those stills and videos that feature a smiling model appearing alongside the product....
View ArticleEd Trauschke to Retire from WNCN in December
Veteran news director Ed Trauschke is retiring from Raleigh, N.C. CBS affiliate WNCN. He joined the station in 2017. His last day at WNCN will be Friday, December 20, 2024. "For the last seven years Ed...
View ArticleAllen & Gerritsen Spins Off Customer Technology Agency CeCo Digital
Allen & Gerritsen (A&G) has launched a customer experience technology agency, CeCo Digital, to help marketers keep and grow loyal customers beyond the sale. The agency has tapped Bain partner...
View ArticleThe Ad Council Raises Over $9 Million to Support Social Impact Campaigns
The Ad Council, at its 70th annual public service award dinner Thursday night, honored Walt Disney Company CEO Bob Iger as an outstanding corporate citizenship, including his support for multiple Ad...
View ArticleHere’s the Roundup for the Week Ending December 6
Happy Friday to all who celebrate! In this week's edition of stories we didn't write up for one reason or another, we see Byron Allen (pictured) is suing McDonald's, saying the company discriminates...
View ArticleIPG Just Splurged $100 Million on a Retail Data Firm — Here’s Exactly What It...
Interpublic Group is betting on commerce and retail media. The holding company has agreed to acquire retail analytics firm Intelligence Node. Exact terms were not disclosed, but the acquisition is...
View ArticleFederal Appeals Court Upholds Law That Could Lead to TikTok Ban
TikTok took a hit in Washington, D.C., Friday, as the U.S. Court of Appeals for the Federal Circuit upheld a law that requires Chinese-based parent company ByteDance to sell the popular video-sharing...
View Article5 Brands That Went Big on AI Marketing in 2024, And What They Learned
Brands went bonkers for AI this past year, as they increasingly adopted the growing number of tools available to facilitate mundane tasks throughout the creative process and create new kinds of work....
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